The coronavirus has stopped the Small Business Revolution from returning to the local area.
Fredonia Mayor Doug Essek told the OBSERVER earlier this week the filming crew was scheduled to come to the village this weekend, however, on Thursday, the Small Business Revolution announced on Facebook they are unable to make the trip.
“This week, the Deluxe Small Business Revolution team, our marketing experts and industry partners were scheduled to return to Fredonia to finish filming Season 5 of our show. Unfortunately, due to travel restrictions caused by COVID-19, we have once again had to pivot and will finish filming with the business owners remotely from our home state of Minnesota. Our entire team is incredibly disappointed we were unable to return to this amazing community but the heath and safety of everyone involved is the most important priority. Throughout the year we have been filming virtual meetings online, our marketing professionals at Deluxe have continued to work on the makeovers for the business owners and we have, when appropriate, safely sent videographers to town to capture the changes in Fredonia. While saddened that we cannot be in town to celebrate with Fredonians this week, we are excited to share all of the final changes, marking makeovers (and a few surprises) from Minnesota. We look forward to the launch of Season 5 of Small Business Revolution in the fall!”
Essek noted that most of what was done this season was done virtually due to the pandemic. However despite the pandemic the show has donated $20,000 to upgrade the look of the village and those upgrades come in the form of banners and benches.
“Banners that reflect the festivals we have will be placed on poles throughout the village,” Essek shared. “The benches will be placed along Main Street on the sidewalks.”
In January, Fredonia was announced as the winner for Season 5 of Small Business Revolution, out of thousands of small towns across the country. They won the competition in part due to on line voting. Deluxe said it would infuse $500,000 worth of marketing and renovations to help the village and the chosen seven businesses to highlight. The businesses that will be featured this season are: Fresh & Fancy Flowers & Gifts, Literacy Volunteers of Chautauqua County, The Hair Bar, Om Nohm Gluten Free, Nyce and Clean Premium Detailing, The Vineyards Golf Course and Lena’s Pizza and Sub Shop.
The Small Business Revolution TV show is featured on Hulu and Amazon and is hosted by Amanda Brinkman and Ty Pennington. Deluxe launched the Small Business Revolution to highlight small business stories from across the country. From 2016-2019, four communities — Wabash, Ind.; Bristol Borough, Pa.; Alton, Ill.; and, Searcy, Ark. — were featured on Small Business Revolution, Fredonia will be season five. All 35 episodes from seasons one through four are now available.